The main dashboard is an overview of your brand's AI visibility: three one-sentence findings, then two rows of cards that each lead to their own detail page (the Visibility, Prompts, or AI Models "lens"). It updates automatically after each new campaign.

Sentence cards

Three cards sit at the top of the dashboard:

The first two cards show a trend pill (the change in points vs. seven days earlier) — only on the default 90-day period and with no model or topic filter active: under a filter, comparing two different scopes would produce a change that means nothing.

Filters

A filter row above the cards applies to the whole page (except the "Top source" card):

• Period — last 7, 30, or 90 days (90 by default).
• AI models — narrows to the answers from one class of models (ChatGPT, Gemini, Perplexity…).
• Topic — narrows to one prompt topic.
• Market — only if your brand tracks more than one market (a country + a language, e.g. Belgium · Dutch).

Each filter maps to a query parameter on the page's URL (?period=, ?model=, ?topic=, ?market=), so a shared link or a page reload keep the exact same view, and the browser's Back button returns to the previous setting. A filter with only one possible value (a single tracked market, for instance) is not shown — and a filter that is not shown filters nothing, even when it is in the URL.

Trend and ranking cards

Below the sentence cards, two rows of cards break down the selected period. Each ends with a "See …" link that opens its detail page while keeping the same filters:

• Share of voice over time (with Ranking next to it) — the historical curve of your share of voice and your competitors'. Link: "See: Share of voice".
• By AI model (with By topic next to it) — your mention rate broken down by assistant, then by topic. Links: "See AI models" and "See each prompt's mention rate".

The history curves do not follow the AI models or Topic filter: they always show every model and every topic, regardless of which filter is active on the page — a note appears under the curve to say so whenever one of those two filters is used. Each point on the curve is itself a 90-day rolling value at its analysis date: the period filter only trims the axis, it never recomputes the points already plotted.

The by-question-type view is gone. The previous dashboard broke visibility down by question type (prompt category). It was not carried over to the current overview and has no replacement yet; it is planned for the Prompts angle.

When a period holds a very large number of answers, the figures cover the most recent ones and a note on the page says so.

Other controls

• Export - Download a CSV report (PRO and above) via the export menu; PDF export is paused for now.
• Notifications bell - Opens the alerts panel for this brand.
• Launch analysis - Always visible in the header's top-right, on every dashboard page (not just here); see Launch a campaign.

Tip: If the dashboard shows an empty state, you need to run at least one campaign first. Click Launch analysis to get started.